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Book Publicity - Sample Campaigns
Book publicity is a challenging business, but
Susan Schwartzman has a demonstrated track record of getting her clients
top local and national media coverage.
To see examples of the book publicity she can get for her authors and
publishers, click
on any one of the links here to view a sample book marketing campaign:
THE BARBECUE! BIBLE by Steven Raichlen
New York & National
 | Good Morning America
|
| New York Times Magazine/Molly O'Neill's Column
|
| New York Times Daily "Mark Bittman's Minimalist" Column
|
| USA Today
|
| CBS This Morning
|
| New York Daily News
|
| Associated Press
|
| National Public Radio "Fresh Air with Terry Gross"
|
| CNN "On the Menu"
|
| Newark Star Ledger
|
| WNYC "New York & Co."
|
| WOR-AM "Food Talk with Arthur Schwartz
|
| Fox Noon News |
Boston
Philadephia
| Cable TV of Philadelphia
|
| WTXF-TV "Good Day Philadelphia"
|
| WKYW-TV (NBC)
|
| NPR "Fresh Air" (see above)
|
| WRTI-FM
|
| WBEB-FM
|
| Ralph Collier Synidication
|
| Philadelphia Daily News
|
| Philadelphia Inquirer
|
| WPHT-AM "The John McMulty Show" |
Baltimore
| WBAL-TV "Morning Show"
|
| WBFF (FOX) "Afternoon News"
|
| WMAR-TV (ABC) "Morning News"
|
| WBAL-AM "Morning Show"
|
| WBGR-AM
|
| WBJC-FM (NPR)
|
| Baltimore Sun |
Cleveland
| WEWS-TV "Morning Exchange "
|
| WTAM/WMVX-AM "Morning Show"
|
| Cleveland Plain Dealer
|
| WGAR-AM "Morning Show"
|
| Toledo Blade |
Cincinnati
| WXIX-TV (Fox) "Morning Show"
|
| WCPO -TV "Noon News" live (ABC Affiliate)
|
| WVXU-FM (NPR) "Everybody's Cooking"
|
| Intermedia Cable"
|
| WLW-Am "Gary Burbank Show"
|
| Cincinnati Enquirer -- feature story |
Indianapolis
| Indianapolis Star -- feature interview for Sunday Magazine
|
| Indianapolis Star -- feature interview for daily
|
| WAV-TV (Cable)
|
| WISH-TV (CBS) - Noon News -- live
|
| WIBZ-AM (Food Show) |
St. Louis
| KSKD-TV "Show Me St. Louis"
|
| KMOX-AM "Afternoon Drive "
|
| American Cablevision
|
| KTRS-AM "The Jim & Andy Show"
|
| Suburban Journals Newspapers - feature interview
|
| KDNL-TV (ABC) "5:00 News" |
Detroit
| Detroit News
|
| Detroit Free Press Piece
|
| News Herald -- feature interview
|
| WJBK-TV (FOX) "Morning News"
|
| WUOM Radio (NPR)
|
| WWWW-FM
|
| WYUR Radio |
Nashville
| WTVF-TV
|
| WAMB-AM "The Saucy Sisters"
|
| WJXA-AM
|
| WNAH-AM (food show hoted by Ann Byrn, the food writer for the
Tennessean)
|
| Nashville Tennessean -- feature article for Labor Day |
Atlanta
| WAGA "Good Day Atlanta"
|
| Atlanta Journal & Constitution
|
| WJZF-FM "Atlanta's Sunday Magazine
|
| Peachstate Public Radio
|
| WSB-FM -- "Morning Show" |
Dallas
| WFAA-TV "Good Morning Texas" (ABC Affiliate)
|
| Arlington Telecable "Cooking with Carol"
|
| Community Cable Television
|
| Dallas Morning News
|
| KLIF Radio "Kevin McCarthy Show" -- live
|
| KERA (NPR) "The Glen Mitchell Show"
|
| Fort Worth Star Telegram -- Centerpiece ran July 4 and was picked
up by both the Kinght Ridder and New York Times Wires |
Houston
| Houston Chronicle
|
| KPRC-TV "News 2 Houston Saturday"
|
| KKRW Radio
|
| KMJQ
|
| KKTL Radio "The Laura-Ann Claridge Show"
|
| KIKK-AM/KILT-AM "This Week in Houston with Pat Hernandez' |
Chicago
| WYLL-AM "Chicago Talks with Dick Staub" live
|
| CLTV-TV Taped Segment on the Steve Dolinsky Show
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| Chicago Tribune
|
| Chicago Sun Times -- featured in grilling book round-up.
|
| WMVP-AM "The Kevin Matthews Show" live -- aired on July 23 (phoner)
|
| WMAQ-TV (NBC) Weekend Morning News/Sunday
|
| WBBM-TV (CBS) |
Back to Top
DIARY OF A
MANHATTAN CALL GIRL by Tracy Quan
National Television
|
WPIX-TV “Inside Edition”
|
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FOX “The O’Reilly
Factor”
|
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CNN “The Edge with Paula
Zahn”
|
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COURT TV “The C. Crier
Show”
|
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TNN “Fame for 15” |
National Radio
|
WESTWOOD ONE: “The Jim
Bohannon Show”
|
|
WJFK-FM “The Don & Mike
Show” (nationally syndicated)
|
|
METRO SOURCE “Eye on
Books with Bill Thompson” (syndicated to over
900 stations. |
Local TV
|
The Exchange/Connecticut |
Local Radio
|
WOR-AM “The Joan Hamburg
Show”
|
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WNYC-AM & FM “New York &
Co." (Local NPR) |
Print
|
The New York Post
(Sunday edition)
|
|
New York Observer (Front
Page)
|
|
New York Newsday (Sunday
edition)
|
|
New York Magazine
|
|
The London Guardian
|
|
Cosmopolitan
|
|
The New York Times
|
|
New York Press
|
|
The Philadelphia City
Paper
|
|
The Washington Post
|
|
The New York Times
Sunday Style Section
|
|
US New & World Report
|
|
LA Times Book Review
|
|
Toronto Sun profile
|
|
Yahoo Internet Life
|
|
Men’s Health
|
|
Village Voice |
Radio Phone
Interviews
Los Angeles
|
KABC-AM “Dave & Amy
Morning Show”
|
|
KLAC-AM “The Gil Gross
Show"
|
|
KLAC-AM “The Michael
Jackson Show” |
San Francisco
|
KMEL-FM “The Judy Gomez
Morning Show |
Northern California
|
KRSK-AM “The Karen Grant
Show” (Monterey & San Francisco) |
Dallas
|
KILF-AM “Ankayo in the
Morning”
|
|
KERA-FM “Conversations with Krys”
(NPR) |
Houston
|
KIKK-AM and KILT-AM
“This Week in Houston” |
Philadelphia
|
WIP-AM “Conversations
with Peter Solomon” |
Washington, D.C.
|
WMAL-AM “The David Burd
Show” |
Boston
|
WXKS-FM (KISS FM) “Matty
in the Morning”
|
|
WRKO-AM “Blute and
Ozone” Morning Show |
Atlanta
|
WGST-AM “Atlanta’s First
news with Tom Hughs” |
Denver
|
KHOW-AM “Peter Boyle’s
Show" |
Washington, DC
|
Channel 8 News
|
|
Metro Source Radio
Network - Eye on Books with Bill Thompson (nationally syndicated to over
900 stations)
|
|
Wings
Productions - Airs on over 30 stations throughout the Northeast
|
|
Washington Post’s Style
Section
|
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WJFK-FM “The Don & Mike
Show"
|
|
WMAL-AM “The David Burd
Show” |
Back to Top
SEX, MURDER AND A DOUBLE LATTE
by Kyra Davis
(Please note: Kyra Davis did a 3-city tour in Seattle, Portland and
Philadelphia, where she appeared on the top TV and radio programs that
feature guests. See below under local TV and radio)
National TV:
|
The Daily Buzz.
Reviewed SEX, MURDER AND A DOUBLE LATTE
(Segment is syndicated to more than 100 WB stations nationwide)
|
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CN8 COMCAST: “Your Morning.” (Show is
syndicated to 6,000,000 homes from Maine to Maryland on the Comcast
Cable Network.) |
National Radio:
|
ABC Radio
Network “The Touch.” (Aired on more than 70 stations)
|
|
Associated Press Network: Between the Lines
(Syndicated to 500 radio stations throughout the US) |
Print -
Newspapers:
|
The New York
Times
|
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The Washington
Post
|
|
San Francisco
Chronicle (Featured review in Sunday Style Section)
|
|
The
Philadelphia Inquirer
|
|
The Oregonian
|
|
Seattle
Post-Intelligencer (Feature story)
|
|
Denver Post
|
|
Newsday (Book
Expo America round-up)
|
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The Detroit
Free Press
|
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Santa Cruz
Sentinel (Three-page feature story)
|
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Boston Herald
|
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Jewish Journal
of Greater LA (Three-page feature story) |
Print - National Magazines:
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Cosmopolitan (Rave
review in the May issue. (Est. circulation: 2,966,093)
|
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Ebony
(Est. circulation: 1,663,957)
|
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Complete Woman
|
|
Savoy
|
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Upscale
Magazine
|
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Black Issues
Book Review
|
|
Sister 2 Sister
|
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Today's Black
Woman
|
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Romantic Times
(Featured three-star review)
|
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Jewish Times
|
|
Jewish Journal
of Greater L.A. |
Television Local:
Philadelphia
|
WCAU-TV News 10 Today (NBC Affiliate / Philly's top
morning show)
|
|
WPVI-TV CHANNEL 6 “Visions” (ABC Affiliate) |
San Francisco
|
KPIX-TV Bay Sunday (CBS Affiliate) |
Seattle
|
KOMO-TV Northwest Afternoon (ABC Affiliate / Seattle’s #1 rated daytime
talk show)
|
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KOMO-TV 11:00 AM Morning News
|
|
KIRO BACKSTAGE (CBS Affiliate)
|
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SCAN CABLE CHANNEL 11. |
Portland
|
KATU-TV: AM NORTHWEST (ABC Affiliate / Rated #1 in
time slot) |
Radio - Local
Philly
|
KYW-AM: “Morning Show with Don Lancer”
|
|
WIP-AM “Conversations with Peter Solomon”
|
|
WNWR-AM: "The Barry Reisman Show"
|
|
WIOQ-FM “Chick Chat” |
Seattle
|
KMPS-FM “Introspect Northwest” (Seattle's top
station) |
Portland
|
KINK-FM Morning Show
|
|
KBOO-FM "Between the Covers"
|
Book Signings
San Francisco
|
M Is For Mystery
|
|
Capitola Book & Cafe
|
|
San Francisco Mystery Bookstore
|
|
Marcus Books
|
|
ALEXANDERS (Sistah Circle is a great noontime event
for black authors) |
Philly
|
Barnes and Noble |
Seattle
|
Third Place Books |
Portland
|
Reflections Bookstore
|
|
Borders |
Back to Top
THY FATHER'S SON by Leo Rutman
National Radio
|
Eye on Books with Bill
Thompson
|
|
Talk America with Barry
Farber
|
|
Joey Reynolds Show
|
|
The Grease Show |
Local Television &
Radio
Atlanta
|
WAGA-TV (Fox) "Good Day
Atlanta" |
Chicago
|
WAIT-AM |
Connecticut
|
News 12 Fairfield TV |
Houston
|
KIKK-FM "This Week in
Houston" |
California
|
KSRK-AM "The Karen Grant
Show" |
Minneapolis / St.
Paul
|
KBEM-FM "Morning Drive" |
North Carolina
|
WGBR-AM |
Philadelphia
|
WIP-AM "Conversations
with Peter Solomon"
|
|
KYW-AM "Morning Drive" |
New York &
Tri-State Television & Print
|
The New York Post
(Sunday Edition)
|
|
Bloomberg On The Ball
|
|
News 12 Westchester |
Back to Top
CHOCOLATE PASSION
by Tish Boyle & Tim Moriarty
National
|
Weekend Today
|
|
TVFN “In Food Today”
|
|
Bloomberg Radio Network “Executive Dining with Peter
Elliot”
|
|
CNN Interactive: feature story for Website “Key
Ingredient”
|
|
Associated Press
|
|
USA Today
|
|
Gannett News Service (nationally syndicated)s
|
|
America’s Dining & Travel Guide with Pierre Wolfe (syndicated
radio show to 60 stations) |
New York
|
Fairfield Exchange
|
|
The New York Daily News
|
|
WOR-AM “Food Talk with Arthur Schwartz”
|
Toronto
|
CTV-TV “Canada AM”
|
|
Talk 640 AM |
Atlanta
|
WAGA-TV (Fox) “Good Day Atlanta”
|
|
WXIA-TV (NBC) “Peachtree Morning”
|
|
CNN Interactive/feature interview for CNN’s Website
“The Key Ingredient” |
Philadelphia
|
WTXF-TV “Good Day Philadelphia”
|
|
WHYY/FM (NPR) “A Chef’s Table
|
|
WBEB-FM “Face to face with Emily Elfenbein”
|
|
Ralph Collier (syndicated radio)
|
|
WIP-AM with Peter Solomon
|
|
Philadelphia Inquirer
|
|
WHWH Radio with Louise Collins |
Dallas
|
WFAA-TV (ABC) “Good Morning Texas”
|
|
KDFW-TV (FOX) “Good Day Dallas” (ABC)
|
|
KTVT-TV (CBS Affiliate) “Positively Texas”
|
|
Arlington Telecable “Cooking with Carol”
|
|
Media Technology’s “MasterControl with Chuck Ries”
(syndicated radio to 500 stations)
|
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Dallas Morning News (feature story)
|
|
Fort Worth Star Telegram (feature story) |
Houston
|
KODA-AM “Morning Show” (Houston’s top morning
drive)
|
|
KIKK Radio “This Week in Houston with Pat
Hernandez”
|
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KKBQ Radio - Morning Show
|
|
Houston Chronicle – feature story and photo shoot |
Minneapolis
|
KARE-TV (NBC Affiliate) “KARE 11 Live”
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