Testimonials

The only reason I'm writing this endorsement for Susan Schwartzman is because I like her. The truth is, I really don't want to write this. See, I want to keep her to myself. Susan Schwartzman is the best independent freelance book publicist in the business. How do I know this? Well, I've hired other book publicists, including some of the biggest names in the business, and they got me nothing, or next to nothing. But this time I hired Susan. Thank God (and M. J. Rose). There's no one like her. She booked me on major TV and radio shows in each of my tour cities. She got me a review in Cosmopolitan magazine. She got me on CNN Headline News and on CNBC. And the list goes on and on. She's able to do all this because she's smart, creative, incredibly persistent, always thinking of interesting angles - and she doesn't take no for an answer. She was also able to work really well with my in-house publicists, which was crucial. You're thinking, “Sure, you're a NYT bestselling novelist, it's easy for her.” Wrong. It's really hard to get publicity for writers of fiction. Most publicists strike out. But not Susan. In fact, one of the biggest reasons I hit the New York Times bestseller list this year was because of Susan's extraordinary publicity efforts. If she'll take you on, you simply can't do better.
	Joseph Finder, New York Times bestselling author of Killer Instinct, Company Man, Paranoia, and High Crimes.
I can wholeheartedly recommend Susan. She is a one-woman PR SWAT team. I was very pleased with her work. She got me several TV appearances in several cities (including major markets like Boston and Chicago), as well as national print coverage. She was incredibly well organized, and very much available to me whenever I needed her. My emails to her were always returned within hours, if not sooner. From the outset, she was very honest about the markets that would be toughest (N.Y. and L.A.), but worked her tail off to try and get me coverage in even those difficult markets. My book is geared towards a niche market. My publisher is huge but didn't have the desire to concentrate on promoting my little book. Susan stepped in and filled the void perfectly, getting word out to my audience in a way that would never have happened without her. Her price is more than fair; I absolutely got my money's worth in her excellent work.
	Elise Allen author, The Traveling Marathoner: A Complete Guide to Top U.S. Races and Sightseeing on the Run
Along the way all the people I met - producers, store owners where I was doing events, media escorts, knew everything about me and my book and there was not one misstep. Everyone had my book, was expecting me, etc. What she got -was - I think short of miraculous. Other firms I have worked with were not proactive the way she is. When they got nothing on their first pitch they were done. When I offered to come up with a second pitch they weren't interested. She was. She's just tireless. Including coming to my house over the weekend to shoot pix of me because one TV show wanted them. She called me over the weekend, at night and early in the mornings while I was on tour to make sure everything was going smoothly. My tour was one of the best publicity events I've had and Susan is one of the best if not the best - publicist I have worked with. She is pro and performed!
	M.J. Rose author, The Delilah Complex
When I first hired Susan Schwartzman my expectations of her were high. She managed to exceed every single one of them. She got me so many placements, interviews and book signings that it literally became difficult to keep them all straight. My agent summed it up nicely when she told me that the smartest business move I ever made was to hire Susan Schwartzman.
	Kyra Davis author, Sex, Murder And A Double Latte
I've been thinking that it might be time for some of [our authors] to consider hiring a publicist. The reason I mention this is that one of our newest writers Kyra Davis whose first book SEX, MURDER AND A DOUBLE LATTE has the best publicist I've ever seen. Red Dress Ink has done a lot of publicity on their own...but Susan has gotten Kyra on talk shows, book signings all over the country―and in Europe...Suffice it to say Kyra is going to be big and I think a lot of it has to do with the great help of her publicist. Of course, like the rest of you, that she is talented and has written a great book goes without saying. In any case I thought some of you might greatly benefit by talking with Susan to get specific information directly from her. She has not asked me to email anyone, but I am so impressed I'm taking it upon myself to pass along her information...I'm sure she'd be happy to answer any questions you might have. Just let her know you're with our agency. Warm regards to all, Irene
	Irene Krass, Principal Krass Literary Agency
"Susan Schwartzman is fabulous! She took my book to exceptional heights due to her talent, tenacity and tremendous contacts. Her vision was exact and her ability to juggle the two million balls of media attentions was phenomenal. I know for a fact half the readers would never have even heard of my book had it not been for Susan Schwartzman and her incredible publicity. She came well recommended from a friend who wrote a bestseller, and even as thrilled as he was with her wonderful work, words could not describe the heart and brains she puts into her everlasting efforts."
	Dr. Amy Hammel-Zabin author, Confessions With A Pedophile: In the Interests of Our Children
"When in search for a publicist to help launch my new and updated version of Bloodtypes, Bodytypes and You, I was given your name by a very credible source. Little did I realize at the time, what a huge return I was going to get for my money. As an author in need of publicity and visibility in the media you have certainly exceeded all of my expectations. Booking me on CNN Headline News and CNN Radio and then sending me out on that 6 city tour—Atlanta, Houston, Dallas, Phoenix, San Diego and Denver—where you managed to book me on every ABC, CBS, NBC, and FOX affiliate had allowed me to accomplish all my objectives! You are unequivocally the most tenacious and aggressive publicist in the business. See you with my next book."
	Dr. Joseph Christiano, N.D., C.N.C author, Bloodtypes, Bodytypes, and You
"Susan is a book publicity dynamo who was able to uncover promotional opportunities that would otherwise seem farfetched for a piece of fiction - TV, radio, newspaper interviews, Susan pursued them all. Even six months after my book was published, Susan was still capable of drumming up interest from high profile sources. Best of all, I felt like Susan was always looking out for me. Next time I won't wait until the book has been out a few months - she'll be working her magic for me the minute the book hits the shelves."
	Jennifer O'Connell author, Bachelorette #1
"Having written four cookbooks, I had, unfortunately, come to expect very little from the efforts of a book publicist. So, when The New York Cabbie Cookbook was ready to go to press I had a rather ho-hum attitude when Susan Schwartzman first called me. Was I ever wrong! This lady really knows how to sell a book! I am thrilled with the response to the book and sales that can only be attributed to her efforts.
	Holly Garrison co-author, The New York Cabbie Cookbook
"Launching your book? Going on tour to promote it? Susan Schwartzman not only knows the business like the back of her hand, but she also turns up surprises and spots hidden opportunities. Susan is a bundle of energy and knows how to get results."
	Anne Willan author, From My Château Kitchen Founder of LaVarenne Cooking School www.lavarenne.com
"Susan Schwartzman is the hardest-working book publicist in the business. She simply won't take 'no' for an answer. She did a superb job promoting Miami Spice and The Barbecue! Bible."
	Steven Raichlen author, The Barbecue! Bible www.barbecuebible.com
"Susan is a dynamo, an author's dream publicist, who is boundless in her energy. Susan is efficient, communicative, inventive, and creative in her presentation of an author and an unqualified asset for any author needing representation."
	Clifford A. Wright author, A Mediterranean Feast www.cliffordawright.com
"Susan Schwartzman knows everybody, contacts everybody, and schmoozes everybody until she gets you where you need to be on national television, radio, and print. Her professional approach helps get the attention of producers, editors, and writers. She is genuinely excited about the projects she takes on, and her positive energy is catching."
	Judith Fertig author, Prairie Home Breads: 150 Splendid Recipes From America's Breadbasket
"Susan Schwartzman helped me to achieve one of my toughest goals--a third printing of my novel, *DIARY OF A MANHATTAN CALL*. As a first-time novelist, I needed a well-informed, diligent book publicist. Susan is that publicist! She is more than a miracle worker--she is a hard-working team player who gives 150% to her authors."
	Tracy Quan author, Diary of a Manhattan Call Girl www.tracyquan.net
"Susan has great contacts in the industry and she works incredibly hard for all her authors. Despite the difficulty of marketing fiction, she got me into print, television and radio spots, and didn't give up until she felt like I'd had a certain level of exposure. I'd recommend Susan to any author hoping to improve sales."
	Cara Lockwood author, Pink Slip Party
"Susan Schwartzman is a public relations expert who works diligently to promote my books to everyone who will listen. Beyond that, she is a caring, sensitive professional who is a true "foodie" at heart. Her ability to pick up the phone and talk to radio and television producers in minutes, as well as her unique and wide range of promotional opportunities has put my book in front of countless numbers of cookbook lovers which in turn has impacted book sales. I am fortunate to be among her list of most accomplished clients."
	Jorj Morgan author, At Home In The Kitchen: The Art of Preparing the Foods You Love to Eat www.jorj.com
"I am a host of a cable cooking show in Arlington Texas (Dallas/Ft. Worth Metroplex area) called Cookin' with Carol. It is a real pleasure to work with Susan Schwartzman and the authors she represents. Susan's work ethic is apparent from her initial enthusiasm and knowledge about the authors she represents which then flows throughout the entire process with continued enthusiasm, dedication and professionalism. Her authors have mirrored the same work ethic and provided our show with exciting and informative presentations. And Susan keeps on top of the progress of scheduling the interview, which I am sure her cookbook authors appreciate. Considering all of this it is easy to see why Susan Schwartzman of Susan Schwartzman Public Relations is so successful."
	Carol Ritchie host, Cookin' With Carol www.cookinwithcarol.com
"During the few years I have known Susan electronically, she has been a great source of knowledge and help to me. With her background and list of books, she has relieved me of a lot of headaches as she guided me in focusing on subjects and authors so I could develop an hour-long show that was entertaining and informative to the listening audience. She has been invaluable to me."
	Dolores Kostelini Host, The Happy Cook Radio Program
"Susan Schwartzman is a P.R. Dynamo. She knows book publicity inside and out, has developed strong relationships with the right people and, without question, works her plan. She is good. Real good! And I highly recommend her."
	Bob Burg co-author, Gossip: Ten Pathways To Eliminate It From Your Life And Transform Your Soul

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